天声人语20110916 招来新税的薯片

zhouzpt

翻译得真好

zdenny0001

▼最初にハマったスナック菓子がポテトチップスだった。大手が量産する前で、透明な袋に浮かぶ地場メーカーの名を覚えている。ポテチはやがて受験期を支え、ビールの友に転じたが、目方が気になりだして疎遠になった。揚げ物の快楽には、もれなく贅肉（ぜいにく）がついてくる。
   笔者最早热衷过的零食是薯片。至今还记得当年薯片尚未大规模生产前，印在透明包装袋上的本地厂商名。薯片伴随着我熬过了学生时代，又一度成为喝啤酒的拍档，后来因为担心多吃薯片影响体重，才渐渐戒掉。吃油炸食品虽然很爽，可是一定会长肥膘。
▼ハンガリーで今月、ポテチ税なる奇策が導入された。塩分や糖分、カロリーが高い食品に課し、国民と財政、ともに健やかにする試みらしい。スナック菓子や清涼飲料水は大幅な値上げとなった。
　 匈牙利从今年9月创新性地开始征收薯片税。该税种的课税对象主要为高盐分、高糖分、高热量的三高食品，是为促进国民健康饮食和国家税收的大胆尝试。很多零食和调配饮料因此价格大幅上涨。
▼肥満大国といえば、ポテチを生んだ米国だろう。安いが栄養バランスを欠いた食品が元凶で、貧困層の３割超が肥満ともいわれる。予防を掲げて、清涼飲料水への課税を模索する州もある。
　 说到肥胖大国，不得不提起薯片诞生地美国。由于大量食用廉价而营养不均衡的垃圾食品，美国贫困人口的三成以上是肥胖者。有一些州为预防人群肥胖超重，正在探讨调配饮料征税这一课题。
▼『ポテチを異常に食べる人たち』（幕内〈まくうち〉秀夫著、ＷＡＶＥ出版）に、「中毒」になった女性が出てくる。おいしさよりも快感を求めて、「飲むように食べたくなる」そうだ。そして罪悪感が残る。
   据《狂吃薯片的人们》（幕内秀夫 著，WAVE出版社）一书中介绍，有些女性甚至对吃薯片上了瘾。对她们来说，吃薯片不是因为它的味道好，而纯粹是为了追求大量食用的快感，“恨不得用喝的方式吃薯片”。吃了之后又会有深重的罪恶感。
▼スナック菓子からコンビニのおにぎりまで、濃厚な味つけでクセにさせる売り方を、著者は味覚破壊と批判する。メーカーは「悪いのは食べ過ぎ」との立場だが、幕内さんに言わせれば「もともと食べ過ぎるように作ってある」。
   从小零食到便利店卖的海苔饭团，为了促进商品销售，这些食物的味道都调得很重，让人欲罢不能。该书作者将这种做法批判为“破坏味觉”。食品生产商们大都振振有词地强调“肥胖是因为你们吃得太多”，而让幕内先生来辩解的话，则是：“本来你们厂商弄出来的味道就是要勾引消费者多吃。”
▼私たちの本能は、塩分や糖分、油脂を欲し、うまいと感じる。これらを重装備した「うますぎる」食品の摂（と）りすぎが、子どもを肥満や糖尿病に追いやるとされる。一枚ずつ健康体で味わってこそのポテチ。妙な新税を招かぬよう、親も子も程々を心がけたい。
    人类作为生物的本能之一，就是会对盐分、糖分、油脂等重口味感到愉悦和好吃。这些三高食品一旦摄取过度，甚至连孩子们也会出现肥胖、糖尿病等病症。薯片应该是身体健康的消费者一片一片地来品尝。希望家长和孩子们都能注意饮食健康，别让日本也开征新奇古怪的薯片税。

Jennifer

susie27 发表于 2011-9-16 13:43
回复 zdenny0001 的帖子

您要是能把您的译文贴在我译文的后面就好了,省得多起一个帖子.

合并了。

系统按发帖时间  自动会确定合并帖子的先后顺序的

zdenny0001

回LZ：嘻嘻，有总版兔在，一不小心发重了也没关系。

zdenny0001

一枚ずつ健康体で味わってこそのポテチ：
关于这一句，我的理解是：虽然油炸食品是不太健康，但如果吃薯片时一片一片慢慢品尝，并且适当少吃的话，也不是不可以。等明天英文版出来就知道对不对了。

zdenny0001

VOX POPULI: From beer to snack food, moderation is key.
    Potato chips were the first snack food I got hooked on as a kid. Back then, those crispy treats had yet to be mass-produced by big-name companies, and I remember the name of a local company stamped on the transparent bags they came in. The chips saw me through my high school days of cramming for university entrance exams, and then came to be paired with beer in my adult life, until I became alarmed enough by my growing weight to give them up. Unwanted blubber is the inevitable outcome of indulging oneself in the pleasure of stuffing oneself with fried munchies.
     An unusual tax came into effect this month in Hungary. Called the "potato chips tax," this is apparently an attempt at improving the health of the people as well as the nation's fiscal health by taxing high-calorie products loaded with salt and sugar. The prices of snack foods and soft drinks have gone up significantly.
     Where obesity is concerned, the United States, where potato chips originated, immediately comes to my mind. The abundance of cheap but nutritionally unbalanced foods is blamed for obesity among more than 30 percent of the poor in the country. To prevent their ranks from swelling, some states are considering imposing taxes on soft drinks.
     Hideo Makuuchi discusses a woman "addicted" to potato chips in his book,"Potechi wo Ijo ni Taberu Hitotachi" (People who eat abnormally large amounts of potato chips) from Wave Publishers Co. The woman says she wants to "practically swallow (potato chips) down," not so much because she enjoys the taste, but more for instant pleasure. She is filled with guilt afterward.
     Makuuchi blasts food makers for ruining people's normal sense of taste by deliberately overseasoning everything, from snack foods to "onigiri" rice balls sold at convenience stores, so that people become conditioned to crave such foods. Makers blame consumers for eating more than they should, but Makuuchi asserts, "That's because the products are made to make people overeat."
     By instinct, we humans crave salt, sugar and fat, and they give us pleasure and satisfaction. Children are said to be becoming prime candidates for obesity and diabetes from overeating "too tasty" foods that are reinforced with those substances. We can enjoy each crispy chip only if we are healthy. Adults and children alike should try to eat in moderation so we won't be slapped with a new tax we don't want.

--The Asahi Shimbun, Sept. 16